Developing A New Product

I this interview I chat with George Rice from Serious Pig about developing a new flavour and product for his Serious Pig brand.

Have you ever wondered about the process taken to get a new product to market? If so this video discusses the steps George took to add a new product to his range.


If you would like to know more about Serious Pig then head over to their website –

If you would like to view marketing films then have a look at Small Business Marketing and Digital Marketing Essentials.